Whether you are a big shot in the world of fast moving consumer goods, or you are a game changer in the world of smartphone, or even banking, nutrition, superstores or online marketplace, there is one key partner that you will hear the name of Analyzen: The first ever one stop Digital Agency of Bangladesh with the largest portfolio of brands. No matter what your requirement, be it overall Digital Strategy, Digital Content Development, Analytics, Query Management, Software, Apps and Games development or Digital buying, unlike most other agencies of the country, we have every support under one roof!
Analyzen, a dream that started as a software development company in the University dormitories in 2008 by two young graduating students Sumit Saha and Ridwan Hafiz from BUET Computer Science & Engineering, has now turned into a successful Digital Agency, capable of full digital and creative support, catering to both local and international organizations. While Sumit Saha has been the Technology Expert of the Company since its inception to drive innovations and harness power of technology to solve real consumer problems, Ridwan Hafiz has always been the Creative Expert who envisioned the growing digital market of the country and wanted to explore this potential opportunity. The team benefitted from a Brand and Strategic Planning perspective, when Risalat Siddique-a seasoned Brand Professional with multi-country experience joined as a co-investor for the company in 2014. The company was converted into a limited company in early 2015.
Since its inception, Analyzen has grown by leaps and bounds. The team has not only excelled as a digital marketing champion but has also progressed as an agency. We have the biggest client base in Social Media Bangladesh. Some of our clients are - Samsung Mobile and Consumer Electronics, 19 Brands of Unilever, Grameenphone, Aarong, 6 Brands of Nestlé Nutrition, Standard Chartered Bank, Be Here Now, Microsoft, British American Tobacco, Tonic, Himalaya Herbals, Meena Bazaar, Bloop Ice Cream, Rahim Afrooz and many more. Or to sum it up, the biggest players across different industries work with Analyzen. The Analyzers are blessed to work with good people and good clients those values morals, integrity and care about people. They also provide the team with multiple learning opportunities every day. Growing on its success, Analyzen has been able to be the first ever Digital Media agency in Bangladesh to go global upon the establishment of Analyzen Singapore Pte Ltd. in January, 2016. While, it is common for other creative agencies to affiliate with other global agencies, Analyzen has set a new benchmark by creating its very own global hub operation in Singapore catering to clients in both Singapore and Philippines. This initiation of global presence, introduced the company to a new partner Delwar Hossain, a veteran Finance professional who now leads the Media Buying & Ad Publishing activities of Analyzen.
No fancy office, no cool interiors, Analyzen is always proud of only one thing: The people of Analyzen. It is a flat structured organization; each individual of team Analyzen, from Senior Planners to the Office Support staff, is known as an “Analyzer” and they do not have abbreviated long corporate titles, rather cool nicks according to their own choice. While senior Analyzers obviously lead relevant teams, there is no hierarchical positions or typical “boss” structure in the organization; they know that it is the junior Analyzers’ company as much as theirs. Analyzers feel that they are appreciated and allowed to take initiative to get things accomplished. Above all, they feel trusted. Hence, no one works for Analyzen; rather they work with Analyzen.
Analyzen is based on 4 values - Passion, Resilience, Delivery, and Leadership and Teamwork. Their office is known as the "Innovation Lab" with three departments - Team Innovation, Team Superhero & Team Space Cowboys. Team Innovation works as "Relationship Manager" for the clients. Team Superhero implements new ideas and give them life. Team Space Cowboys is the content team of Analyzen. Be it developing the first ever online reality show, or the first ever Activation Reporting Solution, to the first ever Advertisement innovation in Digital to the first ever Partnership with global platforms, Analyzers have done all of them and earned global and local accolades and awards for these.